The Archives
The Non Citizens
2020
Mansons Racing
2015
Bauhaus
2017
Website design.
Bauhaus is an exclusive venue for the discerning customer, filled with minimalist, contemporary pieces at a mid-level price. With brands such as Muuto, Camerich, Our House, Karpenter and Wendelbro they take pride in the quality and style of their products. This quality and contemporary minimalism is reflected in the site design.
Working with True Advertising, putting this vision together, we captured the essence of an aspirational life.
Spark
2014
Experiential concept
For the rebrand of Spark this experiental concept was part of the launch. Using Xbox Kinect to detect hand movements the user could draw objects, write messages or anything they want, and have it appear on a large LCD screen in front of them. Once verified it could be pushed to social media, large LCDs located around New Zealand and to a website in real time. Users could also 'make their spark' from the website, using their desktop cameras (or from the mobile app), and these would be placed in the queue. Not only was this promoting Spark but helping charities and giving them exposure. Users would also have the option to donate to the specified charity.
Brett McGregor’s Kumara crisps
2015
Packaging design
For Brett McGregor, New Zealand's first MasterChef 2010, life is food. He is a culinary expert with experiences of global cultures, years of travelling the globe, eating and learning the joys of his visited country’s food. His cooking style is tasty, fresh and easily achievable. This packaging is for a new line in his handmade kumara crisps. It has been featured on Packaging Of The World, a creative design gallery, showcasing the most interesting and creative work worldwide.
Friends in common
2020
Halo
2015
Southbase Construction
2017
Sovereign Insurance
2013
Website design
Sovereign Insurance Progressive Care is designed with the future in mind. Payments are based on the severity of a medical condition, the more serious it is, the greater the payment. It doesn’t cancel after a claim, but can pay out on subsequent claims, whilst cover remains.
The main purpose of the site is to explain to potential clients the benefits and how the policy works in the most simplest possible terms. The main guide for this was done through step-by-step animations, portraying four different scenarios and how it would affect each person through their period of time on Progressive Care. There is also graphical animations to explain the categories of conditions and levels of severity, depending on the circumstances of that condition plus a glossary of terms.
My involvement was concepting, IA, wireframing, creative and art direction and design lead. I contracted and directed Fuman Design to illustrate the anatomical figures.
Compac
2015
Brochure design
Compac Sorting Equipment is the world leader in complete, turnkey sorting and packing solutions for the fresh produce industry. Working with Everything Design in Auckland, this project entailed design for brochures, case studies, uniforms, fleet livery, stationery and the Compac-U brand.
Chelsea sugar
2014
Website design
Working with Spitfire, designed the Chelsea Sugar site. From information architecture, user journeys, wireframe prototyping, user testing to finished, fully responsive design. Users can join the Chelsea baking club, where they can post recipes and share information, get information on Chelsea Sugar products and get baking tips and advice. This design was also carried through to the Australian CSR site.
Australasian home bakers have now got recipes and information on any device in their kitchens.
As part of this project the NZ Sugar corporate sites were also designed.
